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Journal
Musings from our perfume consultants
Chinese new year
The advent of Chinese New Year, or the Spring Festival has a long history of bringing family and friends together. It’s symbolic in many religious traditions and beliefs of ensuring...
Chinese new year
The advent of Chinese New Year, or the Spring Festival has a long history of bringing family and friends together. It’s symbolic in many religious traditions and beliefs of ensuring...
Flickering with Joy
As the cold winter frost takes hold and the days get darker, we find ourselves more often retreating to the sanctuary of our homes. With that in mind, Boadicea the...
Flickering with Joy
As the cold winter frost takes hold and the days get darker, we find ourselves more often retreating to the sanctuary of our homes. With that in mind, Boadicea the...
Scents of the Season
A change in season beckons a desire for something new to enliven our senses and give a spring to our step. With the festive season fast approaching and a crisp...
Scents of the Season
A change in season beckons a desire for something new to enliven our senses and give a spring to our step. With the festive season fast approaching and a crisp...
Exploring Boadicea's Britain
The lush green patchwork of rolling hills that make up the British landscape are brimming with history. Our nation’s natural beauty is dotted with iconic landmarks that tell tales of...
Exploring Boadicea's Britain
The lush green patchwork of rolling hills that make up the British landscape are brimming with history. Our nation’s natural beauty is dotted with iconic landmarks that tell tales of...
Smell scentsational this summer with Boadicea
In recent weeks we have begun to experience a return to normality with some of our freedoms returning. Here in the UK retail stores opened, events are going ahead and dining...
Smell scentsational this summer with Boadicea
In recent weeks we have begun to experience a return to normality with some of our freedoms returning. Here in the UK retail stores opened, events are going ahead and dining...
Create a scent memory this Mother's Day
The sense of smell is more powerful than we think and is closely linked with memory, probably more so than any of our other senses. As babies, one of the...
Create a scent memory this Mother's Day
The sense of smell is more powerful than we think and is closely linked with memory, probably more so than any of our other senses. As babies, one of the...
Surround yourself in the magnificent with the o...
Taking inspiration from a selection of our elite perfumes we have created a range of scented Fabric and Room sprays. We are always inspired by the transformative power of scent...
Surround yourself in the magnificent with the o...
Taking inspiration from a selection of our elite perfumes we have created a range of scented Fabric and Room sprays. We are always inspired by the transformative power of scent...
Hair Mists - An unmissable beauty must-have
Together with the assistance of beauty guru Ahood Alenezi, we have transformed some of our best selling perfumes into a stand out collection of sumptuous hair mists! The current range...
Hair Mists - An unmissable beauty must-have
Together with the assistance of beauty guru Ahood Alenezi, we have transformed some of our best selling perfumes into a stand out collection of sumptuous hair mists! The current range...
Boadicea boutique at Harrods Salon de Parfum
The doors to the Boadicea boutique are nestled on the sixth floor within the Salon de Parfums of Harrods, Knightsbridge. The boutique was opened to much acclaim in March 2019...
Boadicea boutique at Harrods Salon de Parfum
The doors to the Boadicea boutique are nestled on the sixth floor within the Salon de Parfums of Harrods, Knightsbridge. The boutique was opened to much acclaim in March 2019...
How to buy perfume online
Buying perfume online may seem quite risky, as we rely heavily on our senses when choosing the perfect scent. This intrinsic relationship makes it harder to contemplate purchasing a perfume...
How to buy perfume online
Buying perfume online may seem quite risky, as we rely heavily on our senses when choosing the perfect scent. This intrinsic relationship makes it harder to contemplate purchasing a perfume...
The Jewel in our Shield
The Boadicea bottle has become something of an icon within famed perfume halls worldwide. The brand is easily identified by the striking shields that adorn the perfectly circular bottles. Whilst...
The Jewel in our Shield
The Boadicea bottle has become something of an icon within famed perfume halls worldwide. The brand is easily identified by the striking shields that adorn the perfectly circular bottles. Whilst...
5 things you have always wanted to know about p...
Perfume is a beautiful mystery. It has the ability to smell entirely different from one person to another, as well as having the power to transport us across place and...
5 things you have always wanted to know about p...
Perfume is a beautiful mystery. It has the ability to smell entirely different from one person to another, as well as having the power to transport us across place and...
Summer Edit
Turning up the Heat The sun is shining and excitement pulses in the air as we steadily make a bid for freedom out of lockdown! With long summer days upon...
Summer Edit
Turning up the Heat The sun is shining and excitement pulses in the air as we steadily make a bid for freedom out of lockdown! With long summer days upon...
Carry your favourite Boadicea perfumes with you...
As lockdown eases, we can slowly dare to dream of getting out and about, meeting with friends and throwing ourselves into the arms of loved ones…and doesn’t it feel great!...
Carry your favourite Boadicea perfumes with you...
As lockdown eases, we can slowly dare to dream of getting out and about, meeting with friends and throwing ourselves into the arms of loved ones…and doesn’t it feel great!...
Boadicea the Victorious' Top 10 fragrances
‘What is the best?’ is a frequently asked question from both fans of Boadicea the Victorious and newcomers alike. The honest answer is that ‘best’ is really all in the...
Boadicea the Victorious' Top 10 fragrances
‘What is the best?’ is a frequently asked question from both fans of Boadicea the Victorious and newcomers alike. The honest answer is that ‘best’ is really all in the...
Boadicea the Victorious opens exclusive 'sensor...
Today's must-experience destination for perfume connoisseurs is, without doubt, the magnificent Salon de Parfums on the 6th floor of Harrods. Here in this ultra-chic enclave, the new Boadicea the Victorious...
Boadicea the Victorious opens exclusive 'sensor...
Today's must-experience destination for perfume connoisseurs is, without doubt, the magnificent Salon de Parfums on the 6th floor of Harrods. Here in this ultra-chic enclave, the new Boadicea the Victorious...
Twice as proud. Boadicea the Victorious Perfume...
For the second year running, Boadicea the Victorious Perfume has claimed its well-deserved place in the Great British Brands showcase of 150 of the greatest names in British luxury. From...
Twice as proud. Boadicea the Victorious Perfume...
For the second year running, Boadicea the Victorious Perfume has claimed its well-deserved place in the Great British Brands showcase of 150 of the greatest names in British luxury. From...
On the scent of Manchester’s new beauty destina...
Selfridges can justifiably claim to be Greater Manchester’s ultimate beauty destination, thanks to the recent opening of the new Beauty Hall in its Trafford Centre store. Now twice the size...
On the scent of Manchester’s new beauty destina...
Selfridges can justifiably claim to be Greater Manchester’s ultimate beauty destination, thanks to the recent opening of the new Beauty Hall in its Trafford Centre store. Now twice the size...
This November marks a special milestone for Boa...
Whisper it softly, but at Boadicea the Victorious we are getting ready for a party. November 15th will mark 10 years since the launch of our brand. We’ve come a...
This November marks a special milestone for Boa...
Whisper it softly, but at Boadicea the Victorious we are getting ready for a party. November 15th will mark 10 years since the launch of our brand. We’ve come a...
All eyes are on Boadicea the Victorious as Self...
For more than 100 years – 109 to be precise – the window displays at Selfridge’s flagship department store in London’s Oxford Street have turned heads and stopped traffic. At...
All eyes are on Boadicea the Victorious as Self...
For more than 100 years – 109 to be precise – the window displays at Selfridge’s flagship department store in London’s Oxford Street have turned heads and stopped traffic. At...
Boadicea launches new Violet Sapphire fragrance
Maybe it’s the mystical properties of the precious gemstones that adorn each bottle, or maybe it’s just because they smell so beautiful. Or maybe a bit of both. Ever since...
Boadicea launches new Violet Sapphire fragrance
Maybe it’s the mystical properties of the precious gemstones that adorn each bottle, or maybe it’s just because they smell so beautiful. Or maybe a bit of both. Ever since...
Zayed 2018. A tribute to great leadership by Bo...
At Boadicea the Victorious we honour and admire great leaders – after all the great ancient Warrior Queen who inspires our brand is one of the most significant figures of...
Zayed 2018. A tribute to great leadership by Bo...
At Boadicea the Victorious we honour and admire great leaders – after all the great ancient Warrior Queen who inspires our brand is one of the most significant figures of...
Boadicea's new Fortitude makes the headlines at...
We wanted to make an impact with the launch of Fortitude, our amazing new scent that celebrates 100 years of votes for women, and we did just that. Visitors to...
Boadicea's new Fortitude makes the headlines at...
We wanted to make an impact with the launch of Fortitude, our amazing new scent that celebrates 100 years of votes for women, and we did just that. Visitors to...
Boadicea the Victorious launch new fragrance, F...
The warmth of the sunshine, the pop of champagne corks, the hum of happy conversation. Polo in the Park is always one of our favourite events of the year. But...
Boadicea the Victorious launch new fragrance, F...
The warmth of the sunshine, the pop of champagne corks, the hum of happy conversation. Polo in the Park is always one of our favourite events of the year. But...
Boadicea the Victorious are proud to return to ...
Boadicea the Victorious is proud to announce they will be returning to the prestigious Polo in the Park in 2018 - this time as sponsors of the magnificent Ladies Day. ...
Boadicea the Victorious are proud to return to ...
Boadicea the Victorious is proud to announce they will be returning to the prestigious Polo in the Park in 2018 - this time as sponsors of the magnificent Ladies Day. ...
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